Shanghai Radio & TV Weekly
The "Shanghai Radio & TV Weekly" newspaper was founded in 1955. Originally known as "Weekly Radio", it later changed its name to " Shanghai Radio & TV Weekly".
"Shanghai Radio & TV Weekly" serves its readers by selecting and recommending Shanghai's local radio and television programs, along with satellite TV programs from other provinces and cities. Undertaking the mission to broadcast and promote Shanghai style culture, it strives to contribute towards the prosperity and development of Shanghai's television, cultural and entertainment industries. Over the past 67 years, "Shanghai Radio & TV Weekly" has leveraged the continuous growth of Shanghai's radio and television industry, allowing it to maintain the features of a professional newspaper and also gaining more and more influence and readership. The scope of newspaper distribution not only covers the whole Shanghai, but also reaching the Yangtze River Delta region. Among similar newspapers in the country, the “Weekly” was notably the first publication of its kind, with largest circulation, and the most profitable in advertising and distribution.
For a long time, "Shanghai Radio & TV Weekly" has focused on the hot trends of TV and radio, while being deeply in sync with the interests and needs of the public towards urban culture and entertainment. It has continuously adhered to the audience market, providing personalized services for viewing and listening needs. This is achieved through constantly introducing fascinating programs of various channels and frequencies, showing behind-the-scenes footage and reporting of exclusive stories to provide readers with fresh and timely info. In its ongoing effort to better integrate with the community and readers, our newspaper has carried out significant reforms over the years, which includes exploring the mode of crowd-sourcing, thus giving a voice to individuals to tell their stories, experiences and emotions on our publication’s platform.