Channel slogan: Vibrant Five Star, walking with you.

Office location: Guangdian Building, No. 651 Nanjing West Road, Shanghai

Zip code: 200041

Contact: +86-21-22005899

Great Sports Media Co., Ltd. (Great Sports) is a subsidiary of Shanghai Media Group (SMG). The channel is the first among provincial-level television channels to implement corporate-style institutional management. Great Sportsprovides solution services related to sports media operation, content production, advertising management, signal production, event operation and maintenance, event promotion and brand authorization. At the end of 2017, Juss Sports and Juss Investment, subsidiaries of Shanghai Juss Group, had a strategic investment in Great Sports.

Sports news, special topics, competitions and sports column programs curated and produced by Great Sports are aired 24 hours a day through multimedia communication platforms, such as Great Sports High-Definition TV channel and many others.

Great Sports is among the domestic list of sports event TV platforms that were certified by the International Olympic Committee, and operates a team capable of producing large-scale international sports event. Great Sports participates annually in the production and broadcast of Chinese Super League and CBA. Past events include broadcasting the 2008 Beijing Olympic Games, 2020 Tokyo Olympic Games, Guangzhou Asian Games, Tennis Masters Cup, Snooker Masters, Motocross World championship, Shanghai International Marathon and other top international competitions and activities.

Great Sports’s mainstay is the development of sports media-related industries, while  also actively exploring the new "Internet + sports" operational model. The channel  deepens its involvement in sports-related fields, and continuously improves the landscape of sports media, sports tourism, sports finance, sports training, sports intermediary, sports business, fitness and leisure, sports and health promotion, smart sports and other sports-related in the broadcast industry.

Great Sports’s team includes more than 100 skilled personnel, who work to classify and aggregate content, integrate and disseminate information, ultimately optimizing user experience. The carefully curated collection of sports events, news, special topics, column programs, short videos and other content products are distributed through various media platforms (television, Internet, mobile client). In addition to Great Sports HD TV channel, the company also operates an integrated matrix of 11 official accounts and 7 program brand accounts on new media platforms, including WeChat, Toutiao, TikTok, Weibo, Bilibili, Kwai Video, Channels, Bai Jiahao, CCTV and Renmin.

Great Sports  owns the broadcasting rights of numerous top sports events, including: Chinese Super League, CBA, NBA, Bundesliga, F1, Australian Open, NFL, etc. Furthermore, the channel has developed the nation’s only world-class marathon live broadcast platform, having a total of 24 international-level full (and half) marathon live broadcasts every year that includes World Marathon and the "six majors" marathon events. Great Sports is also the one-stop shop for Shanghai's international events: F1 China Grand Prix, Shanghai ATP1000 Masters, Shanghai Global Equestrian Championship, Snooker Masters, IAAF Diamond League Shanghai Station, Shanghai International Marathon, and Shanghai Rowing Open.