Yicai radio focuses on investment and financial management, industry research, economic information,education and other hot topics.

Over the years, Yicai radio has consistently been ranked first among provincial-level economic radio stations in China as well as the leader in financial broadcasting accounts on platforms such as Archimedes, Himalaya, and Dragonfly.It has 7.733 million listeners per year and 1.031 million listeners per day in Shanghai .

"Future Forecasting" ,is a flagship IP which includes online broadcasting programs, annual corporate innovation awards and global corporate innovation annual summits. The channel produces a knowledge learning platform "Yi Cai Zhi Zhi" which provides professional financial management knowledges based on experts resources and offers live courses and paid quality courses to users every day, creating a community for financial education. "Future Financial Planner·College Student Financial Contest" and "Stock Market Talking Tour" are people-oriented key brand activities ,integrating online and offline resources and creating opportunities for brand cooperation.